Print: Catalog
It’s browsable. It’s real. Done wisely, it’s GOLD.
Why? I't’s interactive. It can’t be accidentally clicked “off” or
lost in a frustrating sea of tabs.
Best of all, it inspires ideas, connections, and ACTION.
It’s STILL the main driver to the internet and web sites.
And people love a great STORY.
GOLD.
It’s the sharpest surgical tool of your arsenal.
You target EXACTLY whom you want, and you know EXACTLY who responds.
That’s valuable information to build your following.
So get ready to breathe new life into your business . . .
Print: Direct Mail
PURE JOY. You’ve got 3 seconds to create it. And make them want MORE . . .
FREE.
Strongest word in advertising. You got their attention (okay; we did it together). Let’s keep it going!
VALUE.
As in, “I get all THIS?”
Make a BIG first impression. They’ll be back.
CURIOSITY. They gotta know: what are you talking about? Congratulations– you (we) got ‘em! That was the hard part.